The Dallas Cowboys Cheerleaders, affectionately known as "America's Sweethearts," have set the gold standard in cheerleading since their inception in the 1970s. Renowned for their unparalleled beauty, style and athleticism, they have captivated audiences worldwide and remain unmatched in their popularity. Their iconic blue and white star-spangled uniforms have become a symbol of American culture, even earning a place in the Smithsonian's National Museum of American History alongside other treasured artifacts from the team.
Performing for over 90,000 fans at every Dallas Cowboys home game in AT&T Stadium, the Cheerleaders bring energy and excitement to the field. Their influence extends far beyond the stadium, having cemented their place in pop culture with two made-for-television movies and 16 seasons as Country Music Television's highest-rated and longest-running series. Most recently, they premiered at No. 1 with the first season of "America's Sweethearts: Dallas Cowboys Cheerleaders." They also perform globally on USO Tours, bringing joy to American military personnel and their families. Beyond entertainment, the team is deeply committed to community and charitable causes, making numerous appearances year-round to support worthy initiatives. The Dallas Cowboys Cheerleaders continue to inspire and uplift, leaving a lasting impact wherever they go.
