One viral hit after another, almost a billion views and many, many cats, dogs later, The Kifness has become a signifcant fgure in the global viral music scene, celebrated for his innovative, genius and humorous approach to music and internet remix culture. Behind The Kifness is 38-year-old multi-instrumentalist David Scott from South African, bringing his hits, that made him an internet phenomenon, to stages all over the world to experience live. Playing for an incredibly diverse fanbase he proves once again, that music brings people together- also, and especially ofine.
Before the pandemic in 2020, The Kifness was already a well-established touring artist and music producer in South Africa, with several singles gracing radio stations and earning fve South African Music Awards (SAMA) nominations.
In 2020, The Kifness captured global attention and widespread internet fame with his clever corona virus parody videos and unique "internet collaborations" with various animals and people. His remix of "Ievan Polkka" and collaborations with "Alugalug Cat" and "It's a Beautiful Day" went viral, amassing nearly a billion views on YouTube and securing a spot on the Billboard charts. This surge in popularity cemented his status as one of South Africa's premier online creatives.
Fueled by high demand, The Kifness embarked on a world tour, debuting with sold-out shows in Germany in October 2022, followed by more sold-out performances across the US and Europe in 2023. In 2024, The Kifness's remix of the presidential debate featuring Kamala Harris and Donald Trump sparked the "Eating the Dogs" remix to climb the Billboard charts, reaching #2 on YouTube's viral videos for several weeks. The remix quickly gained traction in mainstream media, bringing the artist unprecedented attention. Mindful of the topic's polarizing nature, The Kifness released the song with the commitment to donate all royalties to an SPCA in Ohio, where tens of thousands of dollars have already been directed to support their mission.
He continues to captivate audiences worldwide with his creativity and philanthropic eforts. Known for giving a voice to many unsung heroes, The Kifness shines a light on humans and animals that have entertained the internet for years without profting from it. By making them part of his viral sensations and ensuring they earn royalties, The Kifness turns these internet stars into benefciaries of their own.